In March 2021 Minea jumped headfirst into the Finders Seekers Employer Branding team, bringing with her a mountain of marketing know-how. Her days are spent on varied tasks such as running employer brand marketing campaigns and developing career websites for clients. Minea also has a background in conducting direct searches for digital economy roles, as well as previous experience in running events and digital marketing training sessions.
One of her biggest achievements so far is the digital marketing training course she created for HR, recruitment, and EB professionals in 2020: the first of its kind in Finland. The training program allowed over 500 professionals to delve into different areas of digital marketing and find out how marketing tactics and data can be used in modern recruitment and employer brand development.
