Read on for five expert tips on how you can improve your recruitment pages using a simple strategy that encompasses everything from chatbots to creative copywriting.
Two relatively privileged middle-aged native Finns talking about diversity and inclusion, sounds like the best pitch ever, right? Read on.
We believe that sharing the ownership of Finders Seekers is one major step toward building our winning team and achieving business success. That is why this Fall, we are happy to welcome new shareholders into our company – all of whom are our existing employees.
“All employer communication needs to have a human touch: people follow people, not companies. Skilled people love to follow other skilled people, not empty corporate shells.”
You will find me repeating the above in my employer branding work!
You probably found your way here because you need some excellent reasons for why employer branding matters. You already believe in it, but maybe your C-suite doesn’t see the value yet?
Remember, you’ll already be doing really really well if you are able to implement three (3 !!) employer branding metrics a year and accurately monitor the results. And don’t forget: if a specific KPI isn’t working for you after the first quarter, switch it out!
If employer branding consists of four stages, which stage are you currently stuck at? Is your basecamp on secure ground, or is at significant risk of a serious collapse during its first week? How about your intermediate peaks: are they spaced out enough in order for you to reach the summit?
When we want to make working employer branding plans more precise and clear we need metrics set up – and a marketing-like approach helps us with that.
Employer branding is not about trying to get high visibility by posting your job ads on popular job boards. It’s not the company Instagram. It’s much more.
When speaking about an employer brand, people tend to focus on the bigger picture and overall impressions. But the truth is that different talent segments pay attention to different things when choosing where to work. IT professionals pay attention to….